Peace Love Art is a traveling convention that houses artists and experts from all around the world to showcase their art, sell it, and give attendees tips and tricks. pla's priorities are fostering tight-knit communities, making art education accessible, and sharing safe spaces for creative expression.
the pla 2023 convention took place in berlin, germany: the home of street art.
this brand book incorporates everything you need to know about PLA: Berlin 2023. Berlin’s street art (which gained in popularity when artists began using the berlin wall as their canvas for acts of rebellion and senses of community) was an inspiration for pla's bright, primary color scheme and big splashes of color and texture. the overall layout ignores the rules of the page and draws the attention inward.
THE PROCESS
The first draft of the pla: berlin brand book
