the wine fight of all wine fights.
a unique event taking place every year in Haro, La Rioja hosts Top tier wineries to bring thousands of wine lovers together, celebrating this tradition that started over a century ago. It is a three-day affair recognized with red bandanas and white t-shirts, the staples at each year’s wine fight.
this brand utilizes berry colors to attract wine connoisseurs and cork dorks. each piece of advertising showcases the event's magnifying energy and beautiful mess with cartoon-like shapes and in-your-face type.
be prepared to get soaked.